global tourism

Saturday, January 23, 2010

Questionnarie

By Aline and Weiky
Following our Research Methods lecture, here is a questionnaire for the city of London based on visitor motivations.


1) Please tell us a little about you:

Male  Female 


Age Group:18-24 35-39 50-5425-29 40-44 55-5930-34 45-49 60-64 65 and over


Nationality:_________________________

Are you on holiday with other people? Yes  No  If yes, how many people are you travelling with? __________



2) Please tick the reason that best matches your visit to London:

Visiting friends and relativesShoppingEntertainment (e.g.: musicals and nightlife)Culture (e.g.: museums and Royal family)EducationBusinessOther___________________________


3) Have you ever visited London before?

Yes No  If yes, when and why?________________________________________



4) What influenced your visit to London?

Please tick up to two most relevant options: Travel agency Family and friends Websites (NOT related to travel agencies) TV advertisement References from movies or literature Magazines and newspapers Travel brochures and guides



5) How did you book your holiday?

 Through a travel agency Through the internet By telephone



6) How long will you stay for?

 Up to 3 days Between 4 and 7 days Between 8 and 14 days Between 15 days and 30 days Over a month Over 3 months



7) How much are you intending to spend on your visit, including accommodation?

 Less than £500 Between £500 and £1,000 Between £1,000 and £5,000 Between £5,000 and £10,000 Over £10,000


8) Please number the following aspects of London in order of importance to you, with 1 being the most important:

 Museums and galleries West End Musicals Restaurants and pubs Royal family Entertainment attractions (E.g.: Madamme Tussauds, London Eye) Historical Attractions (E.g.: Tower of London, Parliament Houses) Nightlife Shops Sport events Music events Relaxation Conferences


9) Please number in order of importance, with 1 being the most important, what makes London more attractive than other capital cities.

 Diversity of culture Good value for money Accessibility Natural attractions Built attractions Quality of services (e.g.: transport, accommodation) Tourism information supply Feeling of safety Location


10) Would you visit London again?

Yes NoIf yes, what do you think would be the main purpose of the visit? ____________________________________

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